Experts in Performance Based Rewards & Motivations
CONTACT INFO
(800) 238.5659
info@capitolmarketing.com
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Manufacturers

Manufacturers

Manufacturers need every advantage as they try to keep costs down. Employee safety and savings programs save many times the cost of the program and create a positive work environment. Sales incentives are important in keeping production at the highest levels.

CMC has the unique and proven incentive and rewards tools you need.


Case Study

Steel Co. Kentucky

PROMOTIONAL PERIOD

Monster Sale 6 month sell June to December

PROMOTIONAL DETAILS

Target Group: Existing Client Base & Potential New Accounts

Qualifier: Purchase ‘X’ amount of product (Increase over same period year previous) > and receive a Level “__” Award.

PROMOTIONAL RESULTS

 

Qualified: 71 accounts qualified
LEVEL QUALIFIED SALES INCREASE (Minimum) COST OF AWARD
1 3 $22,500 XX
2 27 $270,000 XX
3 14 $280,000 XX
4 18 $540,000 XX
5 5 $300,000 XX
6 4 $400,000 XX
TOTALS 71 >$1,812,500 $ (Minimum) $90,150

Commitment: $0; Investment ($90,150 final investment) netted $1,812,500 in increased revenue dollars for 6 month period. Sales Increase Notation – These numbers do not reflect the dollars of increase that clients attained between the targets, while striving to get to the next level. (i.e. Level 2 $10,000 to Level 3 $20,000; sales may have been $15,000 but fell between the levels.)

Our Clients
Testimonial

Dear Ilene,
Just wanted to drop you a line saying your company helped increase our sales at our company. By using the “Vacations on Us” program in conjunction with our booking program, we were able to increase sales by more than 15% over last year. We set goals by customer to make sure the trips were truly earned. These goals were met and surpassed by all 85 customers who earned their trips. We also awarded 5 trips to employees whose total customer sales exceeded their goals.

Thanks again for helping us achieve our goals and for your terrific support throughout the program.

Jim W.
President
Briggs and Stratton
Engine Power Division

CAPITOL MARKETING CONCEPTS: 696 1st Ave N., Suite 400 • St. Petersburg, FL 33701 • P: 800.238.5659 • info@CapitolMarketing.com

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